As president and CEO of NEW, Joan Toth is responsible for executing NEW’s mission to advance women, grow business and transform the retail, consumer goods and services workplace. She directs NEW staff, is responsible for programs and services, and works closely with the NEW Executive Committee, Board of Directors and Champions to develop and execute strategy. Toth has been with NEW from the start, first as an elected officer. She was named executive director in 2002 and appointed president and CEO in 2011. Previously, Toth launched Go-To-Market Strategies, a retail industry consulting firm, and led development activities for the retail/food industry publications of Bill Communications. Prior roles include vice president and publisher of Convenience Store News and group publisher of the retail and distribution publications of Macfadden Trade Communications. She is active in Sister Cities International.